Privacy Policy
This Privacy Policy explains how Cacoullis Opticians (“we”, “our”, “us”) collects, uses, and protects the personal information you provide when you use our website or our services. We are committed to safeguarding your privacy and ensuring that your personal data is handled in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We may collect the following types of information:
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Personal details such as your name, date of birth, address, telephone number, and email address.
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Health-related information relevant to your eye care and prescription needs.
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Appointment details and medical history relevant to your treatment.
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Payment information for the processing of goods and services.
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Technical information when you use our website, including your IP address, browser type, and browsing behaviour (via cookies or analytics tools).
How We Use Your Information
We process your personal data for the following purposes:
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To provide optician services, including eye examinations and the supply of glasses or contact lenses.
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To maintain accurate medical records in accordance with our professional obligations.
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To process payments and manage invoices.
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To send appointment reminders, important updates, or information about our services.
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To improve our website and services.
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To comply with legal, regulatory, and professional requirements.
Legal Basis for Processing
We process your personal data on the following bases:
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Consent (for marketing communications and reminders, where applicable).
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Contract (to provide you with goods and services you have requested).
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Legal obligation (to maintain medical records and comply with regulatory requirements).
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Legitimate interests (to improve services and manage our business operations).
Sharing Your Information
We will never sell your personal data. We may share your information with trusted third parties where necessary, including:
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Laboratories and suppliers involved in providing your eyewear or contact lenses.
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IT service providers and practice management systems that securely store your data.
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Regulators or professional bodies when required by law.
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Payment processors for secure transactions.
How We Protect Your Data
We implement appropriate technical and organisational measures to protect your data from unauthorised access, disclosure, alteration, or destruction. Personal data is stored securely and retained only for as long as necessary in line with professional and legal requirements.
Your Rights
You have the following rights under data protection law:
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The right to access the personal data we hold about you.
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The right to request correction of inaccurate or incomplete data.
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The right to request deletion of your data where there is no legal reason to keep it.
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The right to restrict or object to the processing of your data.
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The right to data portability (in certain circumstances).
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The right to withdraw consent at any time (for marketing communications).
To exercise these rights, please contact us using the details below.
Cookies Policy
Our website may use cookies and similar technologies to improve your browsing experience and analyse website traffic. You can adjust your browser settings to refuse cookies if you prefer. For more information, please see our Cookie Policy.
Retention of Data
We will retain your personal data for as long as is necessary to fulfil the purposes outlined above and to comply with legal, professional, and regulatory obligations.
Contact Us
If you have any questions about this Privacy Policy or how your personal data is handled, please contact:
Cacoullis Opticians, 68 Halesowen Road, Halesowen, B62 9BB
0121 422 3356
If you are not satisfied with how we handle your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
Updates to This Policy
We may update this Privacy Policy from time to time. The most current version will always be available on our website.